“Sustainable”
The parlor_hanaoffers fruit pizzas, parfaits, and custard a la mode made with fresh, organically or pesticide-free cultivated fruits grown through carefully selected farming methods.
The space envisioned for this store was one with eco-friendly, sustainable interiors.
Recently, there has been growing debate on whether incorporating flowers and greenery into interiors in environments that are not conducive to their growth is genuinely sustainable.
With this in mind, we attempted to design fixtures with floral art made from recyclable paper materials to convey the brand’s image in a sustainable way.
Additionally, the floral art is created in a single shade of white, backlit to highlight the products and allow customers to intuitively feel the brand’s identity through the interior design.
Through this space, hopefully, customers will purchase the sweets while appreciating the blessings of nature.
Collaboration with flower artist Sayumi Fukuda, Magnolia Art
